Brand identity
Social media strategy
Web development


KAMPAY was born as Kamari, a company that joined the African market bringing a novelty that promised to change the way African citizens administer and plan their financial lives: a digital utility token that can be used throughout the entire continent. KAMPAY's high-tech platform provides simplified access to digital assets and a secure means of exchanging and storing value. As a new crypto project that is constantly trying to innovate and fill gaps in the African market, KAMPAY offers safe and hassle-free banking services, shortcuts for citizens to participate in multi-state lotteries across the continent, internet-free crypto and educational campaigns to empower the youth with coding knowledge.


In August 2021, Between Collective and KAMPAY established a promising partnership with the mission to rebrand the company to where it currently stands. The rebranding strategies were outlined to walk side-by-side with KAMPAY’s plans of mass adoption, empowering new communities to have access to their services. The company has a clear goal and works to keep growing an ecosystem that is a formidable market force, attracting new people, partners and ideas to strengthen its brand.